Your booth closes on Sunday evening. Your topic keeps working as a professional podcast episode — with the Premium package, everything you need for website, social media and newsletter. Recorded at your booth or in advance, as you prefer.
A booth is expensive, brief and fleeting. You present new releases, rights offers or a new imprint — but only those who were at your stand heard about it. The fair's attention fades on the last day, unless you give it a form that lasts.
We don't promise listener numbers nobody can guarantee. Instead, we deliver something tangible: a professionally produced episode and, with the Premium package, ready-to-use assets for website, social media and newsletter that belong to you.
The booth is gone, the appearance fades. What happened at the fair stays only with those who were there.
A professional episode and, with Premium, ready-made material for website, social media and newsletter that keeps working weeks after the fair.
Included in Premium: From a single conversation, marketing material for the fair and beyond. Every piece is ready to use — no raw material you still need to edit.
Professionally moderated, edited and mixed. Reach trade visitors, booksellers and industry decision-makers via the Frankfurt Book Fair Podcast on Spotify, Apple & Co.
Attention-grabbing vertical clips for Instagram, LinkedIn, TikTok & YouTube Shorts.
A central, shareable home for your episode and company — linkable anywhere.
Ready-written companion copy you can send to your community or publish online without further editing.
Professional quote graphics and an audio visualizer for your channels.
Access to our AI-powered tool: create additional formats from your episode — e.g. LinkedIn posts or teaser copy in minutes.
The book fair is international — your appearance should be too. With Premium, we translate your episode into another language, in your voice, even in translation. Present yourself in German on site and with an English version on the international market before the fair even begins. For international exhibitors too: reach the German trade audience in Frankfurt without extra travel. Unique at Frankfurt Book Fair.
Together we define the topics. Our editorial team prepares a guide and questions so you sound relaxed and confident.
We come to your booth with our equipment or record via video call before the fair. No tech setup on your side. Time required: approx. 45 minutes at the booth, plus 20 minutes preparation.
We edit, mix and build your marketing package. Via our feedback tool you preview everything and approve before publication.
Your episode appears in the Frankfurt Book Fair Podcast. Premium episodes can go live two to four weeks before the fair, including episode page, short clips and all other assets ready to use.
No concepts — published episodes. Listen for yourself how your episode could sound. The full 2025 season is available online.
The difference is purpose, not size. The Trade Fair Episode documents your appearance as a professional podcast episode. The Premium Episode delivers the full marketing package and can go live before the fair begins.
Answers for exhibitors, publishers and marketing teams. Straightforward, no jargon.
The Frankfurt Book Fair Podcast is an audio format by Frankfurt Book Fair, produced by watchyourhead. It targets trade visitors, exhibitors and industry decision-makers. Exhibitors can book their own episodes or apply for free Spotlight slots.
watchyourhead, audio agency with recording studio in Eltville am Rhein, in cooperation with Frankfurt Book Fair. Recording at your booth or in advance via video call.
Early-bird until 16 August 2026: Trade Fair Episode 490 €, Premium Episode 1,490 €, Series Partner from 3,900 € (plus VAT each). Thereafter regular 590 € and 1,790 €. Current prices: Trade Fair Episode 590 €, Premium Episode 1,790 €, Series Partner from 3,900 € (plus VAT each). Request now →
The Trade Fair Episode documents your appearance as a professional podcast episode (up to 15 min., recorded at your booth). Premium additionally delivers the full marketing package (video clips, episode page, newsletter copy, 1 language included) and can go live 2 to 4 weeks before the fair.
watchyourhead comes to your booth with equipment. After approx. 20 minutes preparation with our editorial team, recording takes about 45 minutes. No tech or installation needed on your side. Alternatively, recording via video call before the fair is possible.
Approx. 20 minutes preparation with our editorial team and approx. 45 minutes for recording at the booth or via video call. We handle editing, marketing package and publication.
You do. You may use all delivered content on your own channels: website, newsletter, social media and sales. Publication in the Frankfurt Book Fair Podcast is coordinated with you.
Trade visitors, booksellers, agencies and industry decision-makers via the Frankfurt Book Fair Podcast and its distribution through Frankfurt Book Fair channels.
Yes. Premium includes one additional language, in your voice even in translation. Further languages from 149 €, English moderation from 199 €.
Spotlight awards five free Premium Episodes to exhibitors with a strong topic. Apply with publisher, topic and contact details. Application deadline: 31 July 2026. To Spotlight application →
Early-bird rates apply until 16 August 2026. Thereafter Trade Fair Episode 590 € and Premium Episode 1,790 € (plus VAT).
We award five free Premium Episodes to exhibitors with a strong topic. Submit in two or three sentences what you would talk about. Our editorial team selects the five strongest topics. Applying costs nothing but three minutes.
Slots are deliberately limited to five so every episode receives individual care and editorial quality. Application deadline is 31 July 2026.
We support every partner individually — editorial quality, not mass production. Get in touch and we'll reply with available recording slots for 2026.